Wistful Thinking

This is not a blog post

“If it quacks like a duck…”
Although this is one of several posts on a blog, this is not a blog post.
I received an interesting piece of [junk] mail the other day. It was from AT&T and an obvious attempt to convince me buy more services. We all have received these letters with an attached check. Well, it is quite obvious it is not real check. But a common marketing technique to make you feel like you are getting money (which is really in the form of a ‘discount’ when you buy*)in its aggressive marketing had been sending promotional mail with what appeared to be a check. We all have received them. We realized it was a ‘marketing ploy’. Apparently, not eveyone.
So, I can understand that, in an effort to protect [the naive?], a law was passed that mandates it be clearly identified as not a real check.
So when I saw this I was immediately struck by the irony. It is actually comical that they continue to print what looks like a check, with the text to disclaim that it is not a check. How silly is that?

*I have trouble perceiving this as money in my pocket. It nothing more than an artificial discount on the cost of a service I was not interested in purchasing in the first place! But that discussion is a subject for a future post.